“changing the world”

honda

 
 

 

As a principal sponsor of the LCS Championship Series, Honda partnered up with Riot Games to create three custom League of Legends themed vehicles- each wrapped with designs from the game.

Working closely with the teams at Advent Films, 1UP Studios and RPA, we captured two videos featuring League of Legends “Drakes” running through the Rift as they blast through two hovering screens- changing the world around them.

These spots were broadcast during the official Riot Twitch stream throughout the 2021 LCS Championship Series.

Directed and produced by:

AJ Bleyer

agency:

RPA

 
Screen Shot 2021-04-13 at 1.03.36 PM.jpg
Screen Shot 2021-04-13 at 1.04.03 PM.jpg
Screen Shot 2021-04-13 at 1.04.35 PM.jpg
Screen Shot 2021-04-13 at 1.05.20 PM.jpg
Screen Shot 2021-04-13 at 1.05.48 PM.jpg
Screen Shot 2021-04-13 at 1.16.19 PM.jpg